How iHomeschool Network Can Help Your Companyonline marketing campaigns and services
Marketing to the Homeschool Audience
iHomeschool Network, founded in 2012, exists to connect the very best homeschool bloggers with relevant companies in mutually beneficial projects. Bloggers receive products and compensation. Companies receive exposure for their brands through access to the bloggers’ loyal communities.
iHomeschool Network chooses to cooperate with companies that have quality products and services, delivered with integrity and excellence. Preference is given to homeschool related businesses such as vendors of curriculum, books, and educational games. But other businesses relevant to stay at home mothers are welcome to inquire such as homemaking and fashion. iHomeschool Network clients are willing to make financial investments into social media and online marketing campaigns because they realize that quality bloggers with the most influence online deserve to be compensated for their time and for allowing access to their audience.
Homeschool Blog Review Campaigns
Our specialty at iHomeschool Network is creating blog posts that reach the homeschool audience. Therefore, our primary offering is the blog campaign–compensated product reviews or sponsored posts on a group of blogs (minimum 10), typically with a giveaway or other promotion such as a discount code (both optional).
Quality reviews on blogs with influence are worth paying for. iHomeschool Network receives an administrative fee for arranging the logistics of the projects, but the individual bloggers are also paid for their participation. Using a product several times, taking photographs of it, and writing an in-depth review can take hours to days. Our search engine optimized reviews will include Pinterest-friendly photos, possibly videos, and specific, detailed text written in each blogger’s individual voice.
Along with the reviews there will be promotion of those posts by the individual bloggers via their social networking channels (Pinterest, Instagram, Twitter, Facebook, Google+, etc.). The bloggers who are chosen to represent your product or service apply for the job. Reviews are never assigned. That means they are genuinely interested in you, and better yet, their readers are too.
Take a look at some of the great matches we have made between bloggers and brands. Our network is diverse enough that we can find the right fit for your company. You can rest assured that the bloggers who partner with you don’t consider your product or service just another review but a valuable resource that will be a good fit both for their own family and for their loyal, online audience.
Services can be chosen singly as onetime events, bundled in sets of multiple events, or planned for long-term cooperation over the course of several months.
1. Dedicated Twitter parties – 1 hour long party for a single company
2. Group Twitter or Facebook parties – 1 hour long party for 4 (complementary, non-competing) companies
3. Instagram Photo Challenges – 7 or 14 day projects
4. Affiliates – recruiting affiliates and finding an affiliate manager